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OLIGOPOLY, CONCENTRATION: Oligopoly is a market structure that contains a small number of relatively large firms, meaning oligopoly markets tend to be concentrated. A small number of large firms account for a majority of total output. Concentration unto itself is not necessarily bad, but it often leads to inefficient behavior, such as collusion and nonprice competition. Concentration is measured in three ways--market share, concentration ratio, Herfindahl index.

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Lesson 9: Consumer Demand | Unit 3: Marginal Utility Page: 11 of 22

Topic: Measuring Marginal Utility <=PAGE BACK | PAGE NEXT=>

  • We can easily calculate marginal utility using Edgar Millbottom's total utility values displayed at the right.

  • To review, note that:

    • The total amount of time spent at the beach increases from 0 to 8 hours.
    • As the number of hours spent at the beach increases, total utility increases from 0 to 42 utils, then decreases.
    • The maximum utility of 42 utils is reached for 6 or 7 hours at the beach.

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ASSUMPTION

An initial condition or statement of a model or theory that sets the stage for an analysis by abstracting from the real world. Assumptions are important to economic analysis. Some assumptions are used to simplify a complex analysis into more easily manageable parts. Other assumptions are used as control conditions that are subsequently changed to evaluate the consequences.

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Today, you are likely to spend a great deal of time waiting for visits from door-to-door solicitors wanting to buy either pink cotton balls or a genuine down-filled comforter. Be on the lookout for the last item on a shelf.
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The first U.S. fire insurance company was established by Benjamin Franklin in 1752 in Philadelphia.
"Sometimes when you innovate, you make mistakes. It is best to admit them quickly and get on with improving your other innovations. "

-- Steve Jobs, Apple Computer founder

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