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July 20, 2018 

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SELLERS' MARKET: A disequilibrium condition in a competitive market that has a shortage, such that sellers are able to force the price up. Note that a sellers' market does not mean that the lack of competition among demanders have given sellers market control. A sellers' market is a competitive market that is faced with a temporary imbalance between the quantity supplied by the sellers and the quantity demanded by the buyers.

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INTRODUCTION STAGE: The first stage in the product life cycle, characterized by high research and development (R&D) and high production costs. Companies invest heavily in advertising and promotional activities to achieve product and brand name recognition in the minds of the consumers. Profits are usually non-existent and there is a high probability of failure during this initial stage. Product failure can occur if proper market research was not completed prior to development of the product (or service). This lack of research might lead to the development of a product that does not really have a market. Other situations that can cause failure at this stage include: lack of capital, an incomplete/defective product, or poor strategic planning.

     See also | product life cycle | growth stage | maturity stage | decline stage | capital |


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AVERAGE PHYSICAL PRODUCT

The quantity of total output produced per unit of a variable input, holding all other inputs fixed. Average physical product, usually abbreviated APP, is found by dividing total physical product by the quantity of the variable input. Average product, which more often goes by the shorter name average product (AP), is one of two measures derived from total physical product. The other is marginal physical product.

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APLS

ORANGE REBELOON
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Today, you are likely to spend a great deal of time flipping through the yellow pages seeking to buy either looseleaf notebook paper or a three-hole paper punch. Be on the lookout for attractive cable television service repair people.
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Three-forths of the gold mined each year is used to manufacture jewelry.
"There is no point at which you can say, „Well, I'm successful now. I might as well take a nap.¾"

-- Carrie Fisher, actress, writer

MRP
Marginal Revenue Product
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