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DIFFERENTIATED: A targeting strategy in which the company develops two or more marketing mixes to satisfy the needs of multiple segments of the market. Each mix focuses on a specific segment. Sometimes this happens after a firm has used a concentrated strategy in one market and then expands into a new market.

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GROSS PRIVATE DOMESTIC INVESTMENT

This is the official item in the National Income and Product Accounts maintained by the Bureau of Economics Analysis measuring capital investment expenditures. Gross private domestic investment is expenditures on capital goods to be used for productive activities in the domestic economy that are undertaken by the business sector during a given time period. These expenditures tend to be the least stable of the four expenditures, averaging between 12-18 percent of gross domestic product. This percentage tends to be at the low end during business-cycle contractions and at the high end during business-cycle expansions. The other official expenditures included in the National Income and Product Accounts are personal consumption expenditures, government consumption expenditures and gross investment, and net exports of goods and services.

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APLS

YELLOW CHIPPEROON
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Today, you are likely to spend a great deal of time at a going out of business sale seeking to buy either a flower arrangement in a coffee cup for your father or a how-to book on meeting people. Be on the lookout for neighborhood pets, especially belligerent parrots.
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The earliest known use of paper currency was about 1270 in China during the rule of Kubla Khan.
"The man who can drive himself further once the effort gets painful is the man who will win. "

-- Roger Bannister, runner

ANOVA
Analysis of Variance
A PEDestrian's Guide
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