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HISTORICAL COST: An accounting principle stating that expenses are recorded in terms of original or acquisition cost. Such a practice does not necessarily indicate the opportunity cost or current market value.
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AVERAGE REVENUE CURVE A curve that graphically represents the relation between average revenue received by a firm for selling its output and the quantity of output sold. Because average revenue is essentially the price of a good, the average revenue curve is also the demand curve for a firm's output. The average revenue curve for a firm with no market control is horizontal. The average revenue curve for a firm with market control is negatively sloped.
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RED AGGRESSERINE
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Today, you are likely to spend a great deal of time calling an endless list of 800 numbers seeking to buy either a small palm tree that will fit on your coffee table or several magazines on fashion design. Be on the lookout for poorly written technical manuals.
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Much of the $15 million used by the United States to finance the Louisiana Purchase from France was borrowed from European banks.
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"Never let the fear of striking out get in your way. " -- Babe Ruth, baseball player
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AIFT
American Institute for Foreign Trade
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