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YIELD: The rate of return on a financial asset. In some simple cases, the yield on a financial asset, like commercial paper, corporate bond, or government security, is the asset's interest rate. However, as a more general rule, the yield includes both the interest earned from an asset plus any changes in the asset's price. Suppose, for example, that a $100,000 bond has a 10 percent interest rate, such that the holder receives $10,000 interest per year. If the price of the bond increases over the course of the year from $100,000 to $105,000, then the bond's yield is greater than 10 percent. It includes the $10,000 interest plus the $5,000 bump in the price, giving a yield of 15 percent. Because bonds and similar financial assets often have fixed interest payments, their prices and subsequently yields move up and down as economic conditions change.

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Lesson 19: Monopolistic Competition | Unit 2: Revenue And Cost Page: 6 of 22

Topic: The Revenue Numbers <=PAGE BACK | PAGE NEXT=>

  • This table presents the total revenue (TR), average revenue (AR), and marginal revenue (MR) received by a given monopolistic firm.

  • A few points of interest about these numbers.

    1. Prices fall into a very narrow range, from $4.75 to $5.25. This narrow range is an indication of monopolistic competition.

    2. Total revenue increases and marginal revenue remains positive with greater levels of production. This indicates that demand facing this firm is elastic.

    3. In fact, should you calculate the price elasticity of demand, you'll see that demand is relatively elastic, which is another indication of monopolistic competition.


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UTILITY

The satisfaction of wants and needs obtained from the use or consumption of goods and services. The terms utility and satisfaction are, for the most part, used interchangeably in economics. The concept of utility is integral to utility analysis, consumer demand theory, and the microeconomic analysis of consumer behavior and market demand.

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