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April 23, 2024 

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HIGH-POWERED MONEY: Also termed the monetary base, the total of currency held by the nonbank public, vault cash held by banks, and Federal Reserve deposits of the banks. This contains the monetary components over which the Federal Reserve System has relatively complete control and is often used as a guide for the Fed's money control ability and monetary policy.

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PRODUCT LIFE CYCLE: The four stages that a product experiences during its life, usually illustrated with a curve. All products have a limited life expectancy. Some are very short, like the Beta Recording Systems, and some are very lengthy, like the television. The four stages are introduction, growth, maturity, and decline. Each stage has certain characteristics associated with it. The way a business handles each stage determines the long-term viability of the product. An example: During the introduction stage: costs are high, customer familiarity with the product is low, profits are generally non-existent, and competition is limited, if at all. If the business does not deal with these conditions properly, the product may never reach the growth stage.

     See also | introduction stage | growth stage | maturity stage | decline stage | profit | product | service |


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TOTAL FIXED COST CURVE

A curve that graphically represents the relation between total fixed cost incurred by a firm in the short-run product of a good or service and the quantity produced. This curve is constructed to capture the relation between total fixed cost and the level of output, holding other variables, like technology and resource prices, constant. Because total fixed cost are, in fact, fixed, the total fixed cost curve is, in fact, a horizontal line. The total fixed cost curve is one of three total cost curves, the other two are total cost curve and total variable cost curve.

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The wealthy industrialist, Andrew Carnegie, was once removed from a London tram because he lacked the money needed for the fare.
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