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SIGNALLING: The use of low-cost, easy to obtain information about a product or commodity to indicate the quality of a product. Signalling occurs when buyers use features of a commodity or actions by the seller to indicate overall product quality. These signals can be either intended or unintended.

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MACROECONOMIC MARKETS

Three sets of markets that make up the macroeconomy--product, financial, and resource--which exchange the three primary types of macroeconomic commodities--gross production, legal claims, and factor services. The four macroeconomic sectors--household, business, government, and foreign--interact through these three sets of markets. The primary objective of macroeconomic theories is to explain activity that takes place in these three sets of markets.

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APLS

BLUE PLACIDOLA
[What's This?]

Today, you are likely to spend a great deal of time at a flea market seeking to buy either a wall poster commemorating the 2000 Presidential election or a rechargeable flashlight. Be on the lookout for empty parking spaces that appear to be near the entrance to a store.
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In the early 1900s around 300 automobile companies operated in the United States.
"Be a yardstick of quality. Some people aren't used to an environment where excellence is expected. "

-- Steve Jobs, Apple Computer co-founder

LCH
Life Cycle Hypothesis
A PEDestrian's Guide
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