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AGGREGATE MARKET SHOCKS: Disruptions of the equilibrium in the aggregate market (or AS-AD model) caused by shifts of the aggregate demand, short-run aggregate supply, or long-run aggregate supply curves. Shocks of the aggregate market are associated with, and thus used to analyze, assorted macroeconomic phenomena such as business cycles, unemployment, inflation, stabilization policies, and economic growth. The specific analysis of aggregate market shocks identifies changes in the price level (GDP price deflator) and real production (real GDP). However, changes in the price level and real production have direct implications for the unemployment rate, the inflation rate, national income, and a host of other macroeconomic measures.

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Lesson 14: Aggregate Supply | Unit 3: The Curves Page: 11 of 20

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  • The vertical long-run aggregate supply curve which graphically illustrates that the price level has no affect on the full employment level of aggregate supply in the long run.
  • The positively-sloped short-run aggregate supply curve which graphically illustrates that the price level does affect aggregate supply in the long run, and that it's possible to change short-run production, above or below full employment, if the price level changes.
  • Similarities and differences between aggregate supply and market supply.

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MARGINAL UTILITY CURVE

A curve illustrating the relation between the marginal utility obtained from consuming an additional unit of good and the quantity of the good consumed. The negative slope of the marginal utility curve reflects the law of diminishing marginal utility. The marginal utility curve also can be used to derived the demand curve.

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