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BRAND: The process of developing and maintaining a name, phrase, symbol or other identifying characteristic of a product or service to create recognition on the part of the consumer. This usually occurs over a period of time with multiple exposures and positive experiences. However, negative experiences dealing with the product can also create brand awareness, just not the kind a company works to achieve. Examples of brands are: Regal, Buick, General Motors.
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Lesson 7: Market | Unit 3: A Graph
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Page: 10 of 22
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Combining the demand and supply curves into a single graph gives us a market graph.- Price is measured on the vertical axis and quantity on the horizontal axis.
- The negative slope indicates the law of demand.
- The law of supply is indicated by the positive slope of this curve.
- We now have a market
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MONEY SUPPLY, AGGREGATE DEMAND DETERMINANT One of several specific aggregate demand determinants assumed constant when the aggregate demand curve is constructed, and that shifts the aggregate demand curve when it changes. An increase in the money supply causes an increase (rightward shift) of the aggregate curve. A decrease in the money supply causes a decrease (leftward shift) of the aggregate curve. Other notable aggregate demand determinants include interest rates, inflationary expectations, and the federal deficit.
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BLUE PLACIDOLA [What's This?]
Today, you are likely to spend a great deal of time searching the newspaper want ads wanting to buy either a green fountain pen or a handcrafted bird house. Be on the lookout for telephone calls from long-lost relatives. Your Complete Scope
This isn't me! What am I?
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The wealthy industrialist, Andrew Carnegie, was once removed from a London tram because he lacked the money needed for the fare.
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"Many people think that if they were only in some other place, or had some other job, they would be happy. Well, that is doubtful. So get as much happiness out of what you are doing as you can and don't put off being happy until some future date. " -- Dale Carnegie
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AMEX American Stock Exchange
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