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RESERVES: The vault cash and deposits at the Federal Reserve System that banks use to complete day-to-day transactions.
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Lesson 2: Economic Science | Unit 5: Cause and Effect
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Page: 18 of 20
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- Suppose we suspect an apparent correlation between jogging shoe sales and advertising expenditures. Does advertising cause greater shoe production and sales.
Series of events:- Shoe companies increase advertising,
- Buyers realize that they want or need more shoes,
- Buyers buy more jogging shoes,
- Stores sell shoes and order more,
- Manufactures respond by making more jogging shoes,
- Jogging shoe sales and production are greater.
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FALLACY OF MASS APPEAL The logical fallacy of arguing that something is "correct" or "true" because a majority of the population thinks so. This is commonly used by both advertisers and politicians. Just because something is popular, does not mean it is "right." In fact, a cynic might argue that being popular probably makes it "wrong."
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GREEN LOGIGUIN [What's This?]
Today, you are likely to spend a great deal of time at an auction looking to buy either a revolving spice rack or a how-to book on home repairs. Be on the lookout for florescent light bulbs that hum folk songs from the sixties. Your Complete Scope
This isn't me! What am I?
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The first U.S. fire insurance company was established by Benjamin Franklin in 1752 in Philadelphia.
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"You are the only problem you will ever have and you are the only solution. Change is inevitable, personal growth is always a personal decision." -- Bob Proctor, Author and Speaker
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ICTB International Customs Tariffs Bureau
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