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MARGINAL FACTOR COST CURVE, PERFECT COMPETITION: A curve that graphically represents the relation between marginal factor cost incurred by a perfectly competitive firm for hiring an input and the quantity of input employed. A profit-maximizing perfectly competitive firm hires the quantity of input found at the intersection of the marginal factor cost curve and marginal revenue product curve. The marginal factor cost curve for a perfectly competitive firm with no market control is horizontal.

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Lesson 9: Consumer Demand | Unit 4: The Curves Page: 16 of 22

Topic: Total Utility <=PAGE BACK | PAGE NEXT=>

  • A graph of total utility is achieved much like many other graphs in economics, by plotting a set of numbers.

  • Let's set the stage.

    • The axes at the right present the plotting area.
    • The horizontal axis measures quantity, the number of hours spent at the beach. This ranges from 0 to 8.
    • The vertical axis measures total utility, in utils, ranging from 0 to 40.

  • The points plotted come from an infinite number of points that capture the relation between total utility and time at the beach.

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ACCOUNTING COST

An actual outlay or expenses incurred in the production of a good that shows up in a firm's accounting statements and records. Accounting cost is an explicit payment (that is, money changing hands) incurred by a firm. Accounting cost, while very important to accountants, company CEOs, shareholders, and the Internal Revenue Service, is only minimally important to economists. The reason is that economists are more interested in economic cost (also called opportunity cost), which is the value of foregone production.

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Today, you are likely to spend a great deal of time strolling around a discount warehouse buying club trying to buy either a pair of red and purple designer socks or a T-shirt commemorating Thor Heyerdahl's Pacific crossing aboard the Kon-Tiki. Be on the lookout for gnomes hiding in cypress trees.
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Francis Bacon (1561-1626), a champion of the scientific method, died when he caught a severe cold while attempting to preserve a chicken by filling it with snow.
"Inside the ring or out, ain't nothing wrong with going down. It's staying down that's wrong. "

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