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MARKET SUPPLY: The total supply of every seller willing and able to sell a good. Market supply is found by combining the individual supplies of every firm or producer willing and able to sell a particular good. The market supply curve is found by horizontally adding all individual supply curves, that is, sum up the quantities supplied by all sellers at each and every price. Market supply operates according to the law of supply, as illustrated by a upward-sloping market supply curve. For higher prices the quantity supplied by all sellers in the market combined is greater than the quantity supplied for lower prices.

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Lesson 9: Consumer Demand | Unit 2: Total Utility Page: 9 of 22

Topic: Unit Review <=PAGE BACK | PAGE NEXT=>

In this unit, you should have learned about:
  • Total utility as the total satisfaction obtained from consuming one or more goods.
  • That utility is measured by utils, which is a hypothetical and unrealistic measure, but helps illustrate the utility concept.
  • The total utility schedule as a table relating total utility and the quantity consumed.
  • How total utility increases with the quantity consumed, but reaches a peak, then declines.
  • The motivation of utility maximization, but that consumers are typically faced with constrained utility maximization.

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SERVICES, CONSUMPTION

Personal consumption expenditures on activities that provide direct satisfaction of wants and needs without the production of tangible goods. Common examples are information, entertainment, and education. This is one of three categories of personal consumption expenditures in the National Income and Product Accounts maintained by the Bureau of Economic Analysis. The other two are durable goods and nondurable goods. Services are about 60 percent of personal consumption expenditures and 40 percent of gross domestic product.

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APLS

BEIGE MUNDORTLE
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Today, you are likely to spend a great deal of time watching the shopping channel looking to buy either a birthday greeting card for your aunt or a wall poster commemorating the moon landing. Be on the lookout for broken fingernail clippers.
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This isn't me! What am I?

Approximately three-fourths of the U.S. paper currency in circular contains traces of cocaine.
"The only place success comes before work is in the dictionary. "

-- Vince Lombardi

LRAC
Long Run Average Cost
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