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REGULATION, CAPTURE THEORY: Control of a regulatory agency by those entities, usually the businesses of a particular industry, that the agency is designed to regulate. Those industries subject to economic regulation that is intended to protect the public interest (consumers) invariably find it beneficial to exert influence over the regulatory agency. One common way of doing this is to have former or future employees in the industry "temporarily" work for the regulatory agency.

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Lesson 11: Elasticity Basics | Unit 3: Measurement Page: 13 of 25

Topic: Doing The Numbers: Endpoint <=PAGE BACK | PAGE NEXT=>

  • Our task is to calculated the price elasticity of demand using the endpoint formula. I am presenting the endpoint formula for reference.

    endpoint
    elasticity
    =(Q2 - Q1)
    Q1
    ÷(P2 - P1)
    P1

  • Suppose the values for this formula are P1 = $2.49, Q1 = 5,447 unit of a given good (say Tacos), P2 = $1.99, Q2 = 6,608 units of Tacos

    endpoint
    elasticity
    =0.21 ÷ - 0.20=- 1.05

  • This value - 1.05 indicates that the a one percent decline in the price of Tacos results in a 1.05 percent increase in quantity demanded.


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AVERAGE REVENUE CURVE, PERFECT COMPETITION

A curve that graphically represents the relation between average revenue received by a perfectly competitive firm for selling its output and the quantity of output sold. Because average revenue is essentially the price of a good, the average revenue curve is also the demand curve for a perfectly competitive firm's output.

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Potato chips were invented in 1853 by a irritated chef repeatedly seeking to appease the hard to please Cornelius Vanderbilt who demanded french fried potatoes that were thinner and crisper than normal.
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