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INDEPENDENT VARIABLE: A variable that is identified outside the workings of the model. Also termed an exogenous variable, an independent variable is in essence the "input" of the model. It should be compared with an endogenous variable this is the "output" of the model.

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Lesson 9: Consumer Demand | Unit 1: Demand Theory Page: 2 of 22

Topic: Making Decisions <=PAGE BACK | PAGE NEXT=>

  • A decision: I am pondering a trip to the beach to spend my time wading in the water, playing volleyball, and soaking up the sun.
  • But this seemingly simple decision involves a number of considerations:
  1. How much time do I want to spend at the beach? An hour? Four hours? All day?
  2. Do I really want to go to the beach? Would I rather visit the amusement park instead? Maybe I could do both?
  3. How much will this cost? Do I have sufficient income to pay for admission? Do I have sufficient time?

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AVERAGE PRODUCT AND MARGINAL PRODUCT

A mathematical connection between average product and marginal product stating that the change in the average product depends on a comparison between the average product and marginal product. If marginal product is less than average product, then average product declines. If marginal product is greater than average product, then average product rises. If marginal product is equal to average product, then average product does not change.

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Today, you are likely to spend a great deal of time visiting every yard sale in a 30-mile radius hoping to buy either a rechargeable battery for your camera or a coffee cup commemorating the first day of spring. Be on the lookout for slow moving vehicles with darkened windows.
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Much of the $15 million used by the United States to finance the Louisiana Purchase from France was borrowed from European banks.
"Nobody can be successful unless he loves his work. "

-- David Sarnoff, TV pioneer

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