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June 16, 2019 

AmosWEB means Economics with a Touch of Whimsy!

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TARGET MARKET: The specific group of individuals who have been selected as the most likely potential buyers for products, ideas, or services. The company develops a marketing mix to satisfy this group of buyers. This group has been selected, after process of determining similar buying habits, attitudes, and other demographics, to be the best for purchasing the company’s product.

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BROWN PRAGMATOX
Your compete MICRO*scope for today

You are the type of person who is always ready and willing to help others. Family and friends never, never, never ask your advice about the latest fashions, and rightly so. Today, you are likely to spend a great deal of time going from convenience store to convenience store trying to buy either a lazy Susan for you dining room table or a set of serrated steak knives, with durable plastic handles. Be on the lookout for infected paper cuts. You should consider shopping at stores or businesses beginning with the letter E, but do not buy any products with a serial number or product code containing the number 397083. Your preferred shopping venue is thrift stores. Your special symbol is the comma (,).


Is this You?

As a Brown Pragmatox, you are down-to-earth and practical. You are hard working and industrious. You are frugal to the point that you might even refrain from making a purchase that you really, really need. Doing so often causes problems down the road. You definitely go with function over form and substance over style.


This isn't me! What am I?
LAGGING ECONOMIC INDICATORS

Seven economic statistics that tend to move up or down a few months AFTER business-cycle expansions and contractions. Most importantly, these measures indicate peak and trough turning points about three to twelve months after they occur. Lagging economic indicators are one of three groups of economic measures used to track business-cycle activity. The other two are coincident economic indicators and leading economic indicators.

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A Perfect Picture Of PROFIT

Good news! Manny Mustard, my long-time friend and proprietor of Manny Mustard's House of Sandwiches is having a special on his Deluxe Club Sandwich. Let's drop in for a brief respite -- and lunch. More good news! Manny is bubbling profusely about the vitality of his business. Last month he turned a profit. Yes, that much cherished profit, the goal of business firms, be they large or small. Upon closer inspection Manny's profit calculation might be suffering from an oversight or two. It seems as though Manny neglected to pay himself a wage. Nor did he bother to include any interest expense on the savings he invested in his House of Sandwiches venture. But what the heck, he earned a profit -- didn't he?
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APLS

Much of the $15 million used by the United States to finance the Louisiana Purchase from France was borrowed from European banks.
"Be kind and merciful. Let no one ever come to you without coming away better and happier."

-- Mother Teresa of Calcutta, humanitarian

NABB
National Association of Business Brokers
A PEDestrian's Guide
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