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ABSOLUTE POVERTY LEVEL: The amount of income a person or family needs to purchase an absolute amount of the basic necessities of life. These basic necessities are identified in terms of calories of food, BTUs of energy, square feet of living space, etc. The problem with the absolute poverty level is that there really are no absolutes when in comes to consuming goods. You can consume a given poverty level of calories eating relatively expensive steak, relatively inexpensive pasta, or garbage from a restaurant dumpster. The income needed to acquire each of these calorie "minimums" vary greatly. That's why some prefer a relative poverty level.
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                           FALLACY OF FALSE AUTHORITY: The logical fallacy of arguing that something is "correct" or "true" because an "expert" in an unrelated area says so. This is commonly used by both advertisers, politicians, and anyone who relies an "apparent expert" for the "correct" answers to controversial issues. The fallacy of false authority is commonly used in political arenas and commercial advertising. Relying on experts, even though the experts are not really experts on the topic at hand, appears to give legitimacy to an argument. It is a powerful, but deceptive tool.Suppose, for example, that Chip Merthington has been wrestling over the appropriate stabilization policy to use during a business-cycle contraction--monetary or fiscal. Chip's Uncle Clyde argues that fiscal policy is better because he does not trust monetary policy (and those devious fellows with the Federal Reserve System) since the local bank denied his loan application last year. Uncle Clyde is an excellent barber, the best in the tri-county area. He also makes an excellent pot of chili. But, he is not an expert on stabilization policies. If Chip pleads with his Congressional delegation to choose fiscal policy over monetary policy, based on Uncle Clyde's "expert" advice, then he is committing the fallacy of false authority. Alternatively, Chip is also committing the fallacy of false authority if he accepts hairstyling advice from the Chairman of the Federal Reserve Board of Governors. It works both ways. Advertising, especially television commercials, is an activity that is most prone to commit the fallacy of false authority. Actors, actresses, athletes, celebrities, and others with recognizable faces offer their "expert" product evaluations. "I'm not a doctor, but I play one on TV. So you should buy this pain reliever." Very seldom do celebrity "experts" have any real expertise about the products they promote. A professional athlete might have insight into the best athletic shoe, but is unlikely to have any better knowledge about hamburgers than Chip's Uncle Clyde.
 Recommended Citation:FALLACY OF FALSE AUTHORITY, AmosWEB Encyclonomic WEB*pedia, http://www.AmosWEB.com, AmosWEB LLC, 2000-2025. [Accessed: July 13, 2025]. Check Out These Related Terms... | | | | | | | Or For A Little Background... | | | | | And For Further Study... | | | | | |
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PURPLE SMARPHIN [What's This?]
Today, you are likely to spend a great deal of time visiting every yard sale in a 30-mile radius wanting to buy either decorative picture frames or storage boxes for your income tax returns. Be on the lookout for neighborhood pets, especially belligerent parrots. Your Complete Scope
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Only 1% of the U.S. population paid income taxes when the income tax was established in 1914.
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"To sit back and let fate play its hand out, and never influence it, is not the way man was meant to operate." -- John Glenn, astronaut, U.S. senator
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UTP Unfair Trade Practice
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