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APP: The abbreviation of average physical product, which is the quantity of total output produced per unit of a variable input, holding all other inputs fixed. Average physical product, usually abbreviated APP, is found by dividing total physical product by the quantity of the variable input. Average physical product is actually just another name for average product (AP). But don't be confused by the extra term (physical).

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INNOVATION

The initial application of new products, technologies, and ideas that usually generate a beneficial improvement in society and the economy. In contrast to an invention, which is the act of creation, an innovation is the implementation of a product, technology, or idea. Innovations are changes in existing institutions and the status quo, prompted by risk-taking entrepreneurs, that promote prosperity and improved living standards.

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APLS

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Today, you are likely to spend a great deal of time searching the newspaper want ads looking to buy either a coffee table shaped like the state of Florida or storage boxes for your summer clothes. Be on the lookout for the last item on a shelf.
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A thousand years before metal coins were developed, clay tablet "checks" were used as money by the Babylonians.
"Do you want to be safe and good, or do you want to take a chance and be great?"

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NBV
Net Book Value
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