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COMPETITIVE FORCES: Forces in the marketing environment that are based on competition among customers and competition with other firms. As the organization looks out at its business environment, competition is a critical factor. Who is buying goods and services and who is providing them to those customers? Are there many competitors or are there just a few? Maybe none. Knowing what competitive forces exist helps an organization develop strategic planning to attract customers.
Visit the GLOSS*arama
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State of the ECONOMY
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| Production/Income |
| Real average weekly earnings |
November 2016 |
$367.50 Bureau of Labor Statistics |
Constant 1982-84 dollars |
| Median weekly earnings |
Third Quarter 2016 |
$827 / week |
Up $24 from 3rd Qtr. 2015 |
| GDP: Real |
Third Quarter 2016 |
$18,675.3 Billion (Annual Rate) Source: BEA |
Up 5.0% |
| U.S. Exports |
November 2016 |
$185.8 billion |
Down 0.2% from Oct. 2016: Econ. Stat. Admin. |
| e-commerce sales |
3rd Quarter 2016 |
$101.3 billion |
Up 4.0% from 2nd Quarter 2016 US Census Bureau |
| Personal Income |
November 2016 |
$16,233.8 billion |
Up 0.1% from Oct. 2016 |
| U.S. Imports |
November 2016 |
$231.1 billion |
Up 1.1% from Oct. 2016: Econ. & Stat. Admin. |
| Private Employer Cost for Employee Compensation |
September 2016 |
$32.27 per hour |
Benefits are $10.73 / hour Source: BLS |
| Sales of New Single-Family Homes |
November 2016 |
592,000 (seasonal adjusted annual rate) |
Up % from October 2016 Source: Econ Stats Adm. |
| Productivity |
3rd Quarter 2016 |
Unchanged from a year ago |
Source: BLS |
| Real Average Hourly Earnings |
November 2016 |
$10.68 |
Up $.07 from November 2015 |
| Employment |
| U 3 Unemployment |
December 2016 |
4.7% Up from November |
Bureau of Labor Statistics |
| U.S. Job Openings |
October 2016 |
5.5 million Steady |
Bureau of Labor Statistics |
| U 6 Unemployment |
November 2016 |
9.3% Down a little |
Includes those who have given up looking. BLS |
| Prices |
| Consumer Price Index W |
November 2016 |
235.215 |
Down slightly from Oct. 2016 Source: B L S |
| Money/Interest |
| U.S. National Debt |
January 3, 2017 |
$19,951,017,689,395.11 |
Up over $1 trillion in 2016: U.S. Debt Clock |
| Federal Discount Rate |
January 3, 2017 |
1.25% |
Up 0.25% |
| Prime Rate |
January 3, 2017 |
3.75% |
Up .25% from a year ago |
| Federal Funds Rate |
January 3, 2017 |
.75% |
Up 0.25% from a year ago |
| Cyclical Indicators |
| Consumer Price Index Urban |
November 2016 |
241.353 |
Up 0.2% from Oct. 2016 Source: BLS |
| New Orders for Manufactured Goods |
November 2016 |
$458.3 billion |
Down 2.4% from Nov. 2016 Econ & Statistics Adm |
| New Orders for Manufactured Durable Goods |
November 2016 |
$228.2 billion U.S. Commerce Dept. |
Down 4.6% from Oct. 2016 |
| Business Inventories |
October 2016 |
$1,814.5 billion |
Up 2% from Oct. 2015: Econ. Stat. Admin. |
| Retail Sales |
November 2016 |
$468.05 billion |
U.S Census Bureau |
| Producer Price Index Final Demand |
November 2016 |
110.8 |
Up 0.4% from Oct. 2016 Soure: BLS.gov |
| Wholesale Inventories |
November 2016 |
$594.5 billion |
U.S. Dept. of Commerce |
| Housing Starts |
November 2016 |
1,090,000 |
Down 18.7% from Oct. 2016: U.S. Census Bureau |
| Construction Spending |
October 2016 |
$1,172.6.4 billion |
Up 0.5% from Sept. 2016 Source: Econ Stats Adm. |
| Building Permits |
November 2016 |
1,201,000 |
Do 4.7% from October 2016: U.S. Census Bureau |
| Other |
| World Population |
January 3, 2017 |
7,362,851,059 |
Higher: U.S. Census Bureau |
| U.S. Population |
January 3, 2017 |
324,321,654 |
Up again...U.S. Census Bureau |
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BANK RESERVES Assets used by banks to back up deposits and to conduct daily transactions, including withdrawing funds, "cashing" checks, and transferring funds between banks to "clear" checks. Reserves, also termed bank reserves or legal reserves, includes two types of assets: vault cash and Federal Reserve deposits. These legal reserves are then divided between require reserves and excess reserves. Required reserves are used to back up deposits and excess reserves are used for loans.
Complete Entry | Visit the WEB*pedia |
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Fact 4: Our Monopolized MarketsOur pedestrian's jaunt through the economy is not, unfortunately, an unrestrained shopping spree for confectioneries, spark plug tools, and Houston, Texas. We have other important errands to run. At the moment we need to hike over to Shady Valley's exclusive provider of cable television services, the Merciless Monolithic Media Masters Cable Television Company, Inc., to inquire about a mysterious fee that appeared last month's bill. The good news is that the Merciless Monolithic Media Masters (the 4M people) Cable office is a mere 2 miles (3 kilometers for the metrically inclined) from the Shady Valley Central Town Sprawling Hills Shopping Mall. A hop, skip, and a moderately long jump later, our excursion through the economy takes us to the front door of the 4M Cable Television Company where I hope to discover why last month's cable bill included a $3,569 charge for something called "The Vacation Channel." I didn't even know I had a vacation channel. (But, I'm sure it's a great channel, and if I don't have it, then I will certainly subscribe. Please don't disconnect me.) Of course, because this an afternoon workday, the doors of the 4M office are locked. I can almost make out, through the expensive stained glass windows, what appears to be several Merciless Monolithic Media Masters Cable Television employees, with champaign bottles in hand, dancing on expensive mahogany desks. Let's not disturb them. As they say in the cable business, an upset worker is a disconnected customer.
Tell me more...
Visit the PEDestrian's Guide
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GREEN LOGIGUIN
[What's This?]
Today, you are likely to spend a great deal of time going from convenience store to convenience store looking to buy either a remote controlled sports car with an air spoiler or semi-gloss photo paper that works with your neighbor's printer. Be on the lookout for letters from the Internal Revenue Service.
Your Complete Scope
This isn't me! What am I?
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Natural gas has no odor. The smell is added artificially so that leaks can be detected.
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"Education is the ability to listen to almost anything without losing your temper or your self-confidence. " -- Robert Frost
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LIBOR
london Inter-Bank Offered Rate
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