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May 22, 2017 

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LERNER INDEX: The difference between price (p) and marginal cost (mc) as a fraction of price, that is [p-mc]/p. The Lerner index is usually taken as an indicator of market power because the larger the index, the larger the difference between price and marginal cost, that is, the larger the distance between the price and the competitive price. The Lerner index depends on the elasticity of demand. The Lerner index is also called the price-cost margin.

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BLUE PLACIDOLA
Your compete MICRO*scope for today

You are the type of person who considers the hectic pace of a crowded holiday shopping mall about the same as a stroll in the park. Family and friends worry that you will be run over by a fast-moving pedestrian. Today, you are likely to spend a great deal of time at a garage sale trying to buy either looseleaf notebook paper or a three-hole paper punch. Be on the lookout for defective microphones. You should consider shopping at stores or businesses beginning with the letter N, but do not buy any products with a serial number or product code containing the number 357744. Your preferred shopping venue is department stores. Your special symbol is the at sign (@).


Is this You?

As a Blue Placidola, you are easy-going and even-tempered, calm and composed. For you, the hectic pace of a crowded shopping mall during the holiday rush is nothing, it's little more than a tranquil stroll in the park. Life is good. Life goes on. Why worry. You are a happy shopper and you seldom fret over trivial details of a market exchange, in part because you are astute enough to get moderately low prices and relatively good deals.


This isn't me! What am I?
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UNEMPLOYMENT COMPENSATION

A joint federal-state government system, created by the Social Security Act (1935), that provides income benefits to unemployed workers. Funding is obtained by taxes on employers. The system is mandated by the federal government, but operated by each state. While, the amount and duration of benefits differ from state to state, recipients generally receive about 50 to 70 percent of weekly wages for 26 to 39 weeks.

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My Sales Pitch On ADVERTISING

Our extended sojourn through the winding complexities of the economy has worn the soles from my jogging shoes. For the best bargain on a new pair, let's consult those annoying flyers stuffed into the Sunday newspaper. We're in luck. The Mega-Mart Discount Warehouse Super Center is having their monthly "once in a lifetime" sale on jogging shoes. Without this Mega-Mart Discount Warehouse Super Center advertising supplement, I might have unknowingly paid a higher price for my brand new Fleet Feet Footwear jogging shoes. Isn't advertising wonderful?
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APLS

State of the ECONOMY

New Orders for Manufactured Durable Goods
November 2016
$228.2 billion U.S. Commerce Dept.
Down 4.6% from Oct. 2016

More Stats

The word "fiscal" is derived from a Latin word meaning "moneybag."
"Carpe diem! Rejoice while you are alive; enjoy the day; live life to the fullest; make the most of what you have. It is later than you think."

-- Horace, Ancient Roman poet

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