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LOSS LEADER: Products sold below cost by a retail store in an attempt to attract buyers who are likely to buy other, more expensive, stuff. Stores are very fond of advertising and even selling popular products at very low prices. However, they hope that once customers have seen fit to enter their stores, then the suckers, er, customers will decide to buy other products that aren't so popular or so low priced. These popular, low-priced products are loss leaders. Sure the store loses profit on the products, but they make up these loses on other stuff.
Visit the GLOSS*arama
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ORANGE REBELOON
Your compete MICRO*scope for today
You are the type of person who could be the poster child for the phrase "rebel without a cause," but doing so would be selling out. Family and friends no longer accompany you when shopping due to constant bickering with the store clerks. Today, you are likely to spend a great deal of time lost in your local discount super center trying to buy either decorative picture frames or storage boxes for your income tax returns. Be on the lookout for vindictive digital clocks with revenge on their minds. You should consider shopping at stores or businesses beginning with the letter O, but do not buy any products with a serial number or product code containing the number 587371. Your preferred shopping venue is flea markets. Your special symbol is the backslash (\).
Is this You?
As an Orange Rebeloon, you are very much the rebel and the contrarian. It is your nature to go against the grain. When everyone else is buying, you sell. When everyone else is selling, you buy. You go against the trends. You disdain fashion. If it's hot, you're not. You would march to your own drummer and dance to your own tune, if doing so wasn't so trite and conventional.
This isn't me! What am I?
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SHARE DRAFT ACCOUNTS Interest-paying checking accounts maintained by credit unions. These function much like standard demand deposit checking accounts in that the funds can be withdrawn "on demand" by writing a check, but an interest is paid on the outstanding balance. Share draft accounts are one type of checkable deposits. Others are demand deposits (standard checking accounts), negotiable order of withdrawal (NOW) accounts, and automatic transfer service (ATS) accounts.
Complete Entry | Visit the WEB*pedia |
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Fact 2: Our Subjective ValuesUpon leaving Scarcity Stan's Bakery Shoppe and Confectionery Palace our pedestrian's excursion drops into Mega-Mart Discount Warehouse Super Center. A quick tour of this mecca of mass production -- lasting no more than three days -- is likely to reveal within the 20 gadzillion square feet of floor space a number of sales racks, shelves, and tables filled with merchandise marked down for clearance. A prominently displayed sign on one sales rack boldly declares that the regular $24.99 price has been drastically reduced, for this week only, to $3.98. What a bargain! What a sale! We have the chance -- "for a limited time only" -- to get stuff valued at $24.99 for only $3.98! With a bargain like this, how can we lose? It's easy to lose, if you don't understand the concept of value. Most of us have several "bargains" stored away in the attic, closet, or garage that never have seen, and probably never will see, anything resembling use. What seemed like a great "bargain" at the store, does nothing but occupy space at home. (By the way, does anyone have use for a distributor cap for a 1949 Ford?)
Tell me more...
Visit the PEDestrian's Guide
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The portion of aggregate output U.S. citizens pay in taxes (30%) is less than the other six leading industrialized nations -- Britain, Canada, France, Germany, Italy, or Japan.
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"A leader, once convinced that a particular course of action is the right one, must . . . be undaunted when the going gets tough." -- President Ronald Reagan
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RPI
Retail Price Index
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