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MARGINAL REVENUE PRODUCT CURVE: A curve that graphically illustrates the relation between marginal revenue product and the quantity of the variable input, holding all other inputs fixed. This curve indicates the incremental change in total revenue for incremental changes in the variable input. The marginal revenue product curve plays in key role in the economic analysis of factor markets and the quantity of inputs employed.

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Lesson 13: The Firm | Unit 2: Objectives Page: 8 of 24

Topic: Profit And Maximization <=PAGE BACK | PAGE NEXT=>

  • The guiding principle that prompts business firms to do what business firms do is profit maximization:

  • Profit maximization is the process of obtaining the highest possible level of profit through the production and sale of goods and services.
  • The notion of profit.

  • Profit is the difference between the total revenue a firm receives from producing and selling output and the total cost of producing that output.
  • Profit is also known in many business circles by the terms net revenue, net income, and net earnings.

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FACTOR MARKET ANALYSIS

An analysis of the structure and equilibrium determination of markets that exchange the services of productive resources. This analysis highlights principles and concepts that tend to be most commonly associated with factor markets (also termed resource markets), including monopsony and bilateral monopoly. Marginal revenue product is a key concept on the demand side of the factor market. Marginal factor cost is a key concept on the supply side of the factor market.

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