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RISK NEUTRAL: A person who values a certain income the same as an equal amount of income that involves risk or uncertainty. Let's say that you're given two options--(A) a guaranteed $1,000 or (b) a 50-50 chance of getting either $500 or $1,500. If you don't really care which option you chose, because both options have the same "expected" values, then you're risk neutral.
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Lesson 17: Market Structures | Unit 3: Getting Control
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Page: 13 of 23
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Topic:
Profit Motivation
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- The goal of profit maximization:
- Profit maximization is the process of obtaining the highest possible level of profit through the production and sale of goods and services, where profit is the difference between the total revenue a firm receives from producing and selling output and the total cost of producing that output
- Profit maximization is the guiding motivation of firms, regardless of market structure.
- However, the profit generated by any firm depends on the market demand.
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HERFINDAHL INDEX A measure of concentration of the production in an industry calculated as the sum of the squares of market shares for each firm. This is one method of summarizing the degree to which an industry is oligopolistic and the concentration of market control held by the largest firms in the industry. Two other measures of industry concentration are the four-firm concentration ratio and the eight-firm concentration ratio.
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BEIGE MUNDORTLE [What's This?]
Today, you are likely to spend a great deal of time at an auction wanting to buy either a remote controlled ceiling fan or a how-to book on home decorating. Be on the lookout for slow moving vehicles with darkened windows. Your Complete Scope
This isn't me! What am I?
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In his older years, Andrew Carnegie seldom carried money because he was offended by its sight and touch.
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"We succeed in enterprises (that) demand the positive qualities we possess, but we excel in those (that) can also make use of our defects." -- Alexis de Tocqueville, Statesman
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ARP Average Revenue Product
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