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June 21, 2018 

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MARKETING: The ongoing process of developing, pricing, promoting, distributing, and packaging products, ideas, and services to satisfy customers’ wants and needs in a dynamic environment. Sometimes used interchangeably with sales is a misnomer. Sales, while a component of the promotion mix variable, is not the equivalent to marketing. Marketing is a broad, integrated strategy that transcends the entire organization.

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Lesson 18: Banking | Unit 4: Regulating Banks Page: 19 of 24

Topic: Who? <=PAGE BACK | PAGE NEXT=>

Several institutions which regulate banks.

The main players:

  • Federal Reserve System (Fed): They have primary responsibility of the nation's money supply by controlling banking reserves.
  • Federal Deposit Insurance Corporation (FDIC): Their mission is to insure bank deposits. If a bank can't satisfy customer withdrawals the FDIC pays off the customers.
  • Comptroller of the Currency: They charter national banks, they decide which ones qualify for a national charter.

Other regulatory agencies:

  • State banking regulatory agencies.

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LAW

A generally accepted, verified, proven, fundamental scientific relation. A law is a scientifically certified, thoroughly verified, cause-and-effect relation about the workings of the world. It has been tested and retested through the scientific method. The law of demand, law of increasing opportunity cost, and law of diminishing marginal utility are three fundamental (and extremely important) economic laws of nature.

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APLS

GRAY SKITTERY
[What's This?]

Today, you are likely to spend a great deal of time flipping through the yellow pages looking to buy either a wall poster commemorating next Thursday or a pair of gray heavy duty boot socks. Be on the lookout for celebrities who speak directly to you through your television.
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This isn't me! What am I?

Sixty percent of big-firm executives said the cover letter is as important or more important than the resume itself when you're looking for a new job
"Anyone who has never made a mistake has never tried anything new. "

-- Albert Einstein, physicist

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