|
|
UNPLANNED INVESTMENT: Investment expenditures that the business sector undertakes apart from those they intend to undertake based on expected economic conditions, interest rates, sales, and profitability. Another term for unplanned investment is change in inventories, which result when aggregate expenditures differ from aggregate output. Unplanned investment can be either positive or negative, meaning business inventories can either rise or fall. Should unplanned investment occur, then actual and planned investment differ, aggregate expenditures are not equal to aggregate output, and the macroeconomy is not in equilibrium.
Visit the GLOSS*arama
|
|
|
|
                          
MARKETING PLAN: The systematic approach of assessing opportunities, defining objectives, determining strategies for implementation, developing coordinated criteria for evaluation and controls of marketing in an organization. Components typically include: executive summary, environmental scanning and analysis, SWOT analysis, marketing objectives, marketing strategies, marketing implementation, and evaluation / control. A good marketing plan is flexible and updated on a regular schedule. It can be created separately or as a part of the business plan. See also | SWOT | environmental scanning | environmental analysis | marketing strategies | marketing objectives | benchmarking | implementation | mission statement | business plan |
Recommended Citation:MARKETING PLAN, AmosWEB GLOSS*arama, http://www.AmosWEB.com, AmosWEB LLC, 2000-2025. [Accessed: April 21, 2025].
Search Again?
Back to the GLOSS*arama
|
|
|
CHANGE IN AGGREGATE DEMAND A shift of the aggregate demand curve caused by a change in one of the aggregate demand determinants. A change in aggregate demand is caused by any factor affecting aggregate demand EXCEPT the price level. This is one of two changes related to aggregate demand. The other is a change in aggregate expenditures. A change in aggregate demand is comparable to a change in market demand.
Complete Entry | Visit the WEB*pedia |
|
|
PURPLE SMARPHIN
[What's This?]
Today, you are likely to spend a great deal of time strolling through a department store trying to buy either a travel case for you toothbrush or a looseleaf notebook binder. Be on the lookout for telephone calls from long-lost relatives.
Your Complete Scope
This isn't me! What am I?
|
|
|
During the American Revolution, the price of corn rose 10,000 percent, the price of wheat 14,000 percent, the price of flour 15,000 percent, and the price of beef 33,000 percent.
|
|
|
"Inside the ring or out, ain't nothing wrong with going down. It's staying down that's wrong. " -- Muhammad Ali
|
|
CES
Constant Elasticity of Substitution
|
|
|
Tell us what you think about AmosWEB. Like what you see? Have suggestions for improvements? Let us know. Click the User Feedback link.
User Feedback
|
|
