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K: The standard abbreviation for the quantity of capital goods, especially for the analysis of production. The letter "K" is used even though capital begins with a "C" because "C" is commonly used to represent consumption. The complementary representations for other inputs are "L" for labor and "N" for population.
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PSYCHOLOGICAL INFLUENCES: Several factors that are primarily behavior-based that affect a consumers decision making process. These factors are learning, perception, self-concept, attitudes, personality, and lifestyles. Through a combination of these various factors a consumer displays certain tendencies toward product, brands, services, and where they shop. A marketer researches the market to determine which group of targeted buyers would be the best fit for its products or services. See also | target market | market segmentation | learning | attitudes | personality | self-concept | lifestyles | perception | consumer behavior | consumer decision making |
Recommended Citation:PSYCHOLOGICAL INFLUENCES, AmosWEB GLOSS*arama, http://www.AmosWEB.com, AmosWEB LLC, 2000-2024. [Accessed: July 27, 2024].
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AVERAGE FIXED COST CURVE A curve that graphically represents the relation between average fixed cost incurred by a firm in the short-run product of a good or service and the quantity produced. This curve is constructed to capture the relation between average fixed cost and the level of output, holding other variables, like technology and resource prices, constant. The average fixed cost curve is one of three average curves. The other two are average total cost curve and average variable cost curve. A related curve is the marginal cost curve.
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GRAY SKITTERY
[What's This?]
Today, you are likely to spend a great deal of time wandering around the downtown area hoping to buy either a pair of red goulashes with shiny buckles or a handcrafted bird feeder. Be on the lookout for the last item on a shelf.
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This isn't me! What am I?
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Okun's Law posits that the unemployment rate increases by 1% for every 2% gap between real GDP and full-employment real GDP.
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"You miss 100% of the shots you never take. " -- Wayne Gretzky, hockey player
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ARCH
Autoregressive Conditional Heteroskedasticity
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