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MACRO GOALS: The three goals of a mixed economy that are most relevant to the study of macroeconomics are full employment, stability, and economic growth. Full employment is the condition in which all of the economy's available resources are engaged in the production of goods and services. Stability is the condition in which the economy avoids large changes in production, employment, and especially prices. Economic growth is the condition in which the economy's production possibilities are expanding over time.
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STRATEGIC PLANNING: The process by which a company develops a mission statement, organizational goals, company strategies, marketing objectives, marketing strategies, and finally a marketing plan. Utilizing marketing and focusing on the customer during this process helps ensure the customer will achieve the greatest level of satisfaction. Strategic planning typically begins with environmental scanning followed by a SWOT analysis. See also | SWOT | environmental scanning | marketing strategies | marketing objectives | marketing plan | mission statement |
Recommended Citation:STRATEGIC PLANNING, AmosWEB GLOSS*arama, http://www.AmosWEB.com, AmosWEB LLC, 2000-2025. [Accessed: July 3, 2025].
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DECREASING RETURNS TO SCALE A given proportional change in all resources in the long run results in a proportional smaller change in production. Decreasing returns to scale exists if a firm increases ALL resources--labor, capital, and other inputs--by a given proportion (say 10 percent) and output increases by less than this proportion (that is, less than 10 percent). This is one of three returns to scale. The other two are increasing returns to scale and constant returns to scale.
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PURPLE SMARPHIN
[What's This?]
Today, you are likely to spend a great deal of time watching the shopping channel seeking to buy either several orange mixing bowls or clothing for your pet dog. Be on the lookout for attractive cable television service repair people.
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A scripophilist is one who collects rare stock and bond certificates, usually from extinct companies.
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"Far and away the best prize that life has to offer is the chance to work hard at work worth doing." -- Theodore Roosevelt, 26th US president
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AFC
Average Fixed Cost
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