|
|
BRAND LOYALTY: A positive attitude toward and preference for purchasing a specific product or service in the market place. It is the desired goal of all businesses to create brand loyalty from members of their target markets. Once brand loyalty has been created it is more difficult to persuade customers to switch to an alternative brand. Some consumers will only purchase Mountain Dew, nothing else will do.
Visit the GLOSS*arama
|
|
|
|
                           AMERICAN ASSOCIATION FOR THE ADVANCEMENT OF SCIENCE: A scientific society whose main mission is to advance science and innovation throughout the world. The American Association for the Advancement of Science (AAAS for short) publishes one of the most respected scientific magazines called Science. The association and magazine have nearly 140,000 individual and institutional subscribers, plus 272 affiliated organizations in more than 130 countries, serving a total of 10 million individuals. The American Association for the Advancement of Science was founded in 1848 to represent all disciplines of science and to support scientific exchange and discussion of science and society issues. The American Association for the Advancement of Science has many goals. Among the most important ones, it strives to foster communication among scientists, engineers and the public, to enhance international cooperation in science, to promote the responsible conduct and use of science and technology, and to foster education in science and technology for everyone. The AAAS is primarily funded through private donations.The AAAS publishes Science, which is a weekly, peer-reviewed journal that reports on significant original scientific research, plus reviews and analyses of current research and science policy. Science has headquarters in Washington, D.C., and Cambridge, U.K., and it publishes research from all fields of science. Four ProgramsThe AAAS maintains four program areas:- Science and Policy: Includes programs devoted to activities in realms where science, government and society intersect. These programs serve a number of AAAS objectives, including furthering the work of scientists, improving the effectiveness of science in the promotion of human welfare, and fostering scientific freedom and responsibility
- International Programs: Programs devoted to enhance cooperation between scientists and engineers in the United States and those of other countries. Programs are designed to strengthen the role of scientists and engineers in developing countries and to increase the contribution of science and technology to the solution of regional and global problems.
- Education and Human Resources: Programs designed to promote science, technology, engineering and mathematics education. These program target a diverse audience including schools, teachers and librarians, children, families and communities, higher education, and the public.
- Project 2061: A long-term AAAS initiative to advance literacy of science, mathematics and technology. In a 1989 publication of Science, Project 2061 set out recommendations for what all students should know and be able to do in science, mathematics, and technology by the time they graduate from high school. The project laid the groundwork for the nationwide science standards movement of the 1990s.
Recognitions As part of its efforts for the advancement of science, the AAAS also keeps two programs to recognize distinguished scientists:- Fellowships: Election as a fellow of AAAS is an honor bestowed upon members by their peers. Fellows are recognized for meritorious efforts to advance science or its applications.
- Awards: To recognize scientists, journalists, and public servants for significant contributions to science and to the public's understanding of science
Recommended Citation:AMERICAN ASSOCIATION FOR THE ADVANCEMENT OF SCIENCE, AmosWEB Encyclonomic WEB*pedia, http://www.AmosWEB.com, AmosWEB LLC, 2000-2026. [Accessed: October 9, 2026].
Check Out These Related Terms... | | | | | |
Or For A Little Background... | | | | | | |
And For Further Study... | | | | | | |
Related Websites (Will Open in New Window)... | |
Search Again?
Back to the WEB*pedia
|
|
|
GREEN LOGIGUIN
[What's This?]
Today, you are likely to spend a great deal of time visiting every yard sale in a 30-mile radius seeking to buy either storage boxes for your summer clothes or 500 feet of coaxial cable. Be on the lookout for gnomes hiding in cypress trees.
Your Complete Scope
This isn't me! What am I?
|
|
|
Rosemary, long associated with remembrance, was worn as wreaths by students in ancient Greece during exams.
|
|
|
"There's only one corner of the universe you can be certain of improving and that's your own self. " -- Aldous Huxley, writer
|
|
PWAC
Present Worth of Annual Costs
|
|
|
Tell us what you think about AmosWEB. Like what you see? Have suggestions for improvements? Let us know. Click the User Feedback link.
User Feedback
|
|
