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June 20, 2018 

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DERIVATION, AGGREGATE EXPENDITURES LINE: An aggregate expenditures line, a graphical depiction of the relation between aggregate expenditures and the level of aggregate income or production, can be derived by sequentially adding expenditures by the four macroeconomic sectors (household, business, government, and foreign). This derivation process begins with the consumption line, then adds investment, government purchases, and finally net exports. The process actually generates three alternative aggregate expenditures lines based on the number of sectors included (two sector, three sector, and four sector).

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ATTITUDES: A person's consistent evaluation and behavioral tendencies toward an idea or object. This is one of the psychological influences on consumer buying behavior. This pattern of behavior is central to a company's effort to market a product or service to at target market. Once developed, attitudes tend to be stable and vary little in a moment to moment situation.

     See also | consumer behavior | consumer decision making | promotion | psychological influences | target market |


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ATTITUDES, AmosWEB GLOSS*arama, http://www.AmosWEB.com, AmosWEB LLC, 2000-2018. [Accessed: June 20, 2018].


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MONOPOLISTIC COMPETITION, ADVERTISING

Advertising is commonly used by firms operating under monopolistic competition as a way to create product differentiation and thus to acquire some degree of market control and thus charge a higher price.

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APLS

WHITE GULLIBON
[What's This?]

Today, you are likely to spend a great deal of time touring the new suburban shopping complex wanting to buy either an AC adapter that won't fry your computer or a case for your designer sunglasses. Be on the lookout for bottles of barbeque sauce that act TOO innocent.
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This isn't me! What am I?

Lewis Carroll, the author of Alice in Wonderland, was the pseudonym of Charles Dodgson, an accomplished mathematician and economist.
"Well done is better than well said. "

-- Benjamin Franklin, statesman, inventor

BAE
Bureau of Agricultural Economics
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