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DEMAND SHOCK: A disruption of market equilibrium (that is, a market adjustment) caused by a change in a demand determinant and a shift of the demand curve. A demand shock can take one of two forms--an Demand Increase or a Demand Decrease. An increase in demand is seen as a rightward shift of the demand curve and results in an increase in equilibrium quantity and an increase in equilibrium price. A decrease in demand is a leftward shift of the demand curve and results in a decrease in equilibrium quantity and a decrease in equilibrium price.

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FOR WHOM?: One of three basic questions of allocation (What? and How? are the other two). Answering the "For Whom?" question of allocation determines who receives the goods that society produces with limited resources. Answering the "For Whom" question involves related questions such as, should goods be distributed to people according to incomes and ability to buy (contributive standard), wants and needs (needs standard), political affiliation, or some other criterion (perhaps equality standard)?

     See also | three questions of allocation | What? | How? | allocation | efficiency | good | production | scarcity | limited resources | unlimited wants and needs | contributive standard | needs standard | equality standard | income distribution | ownership and control |


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AVERAGE PRODUCT CURVE

A curve that graphically illustrates the relation between average product and the quantity of the variable input, holding all other inputs fixed. This curve indicates the per unit output at each level of the variable input. The average product curve is one of three related curves used in the analysis of the short-run production of a firm. The other two are total product curve and marginal product curve.

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Today, you are likely to spend a great deal of time at a crowded estate auction looking to buy either a birthday gift for your grandmother or a T-shirt commemorating yesterday. Be on the lookout for broken fingernail clippers.
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More money is spent on gardening than on any other hobby.
"You just don't luck into things as much as you'd like to think you do. You build step by step, whether it's friendships or opportunities. "

-- Barbara Bush, first lady

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