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October 15, 2018 

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HIERARCHY OF NEEDS: Developed by Abraham Maslow, the notion that people are motivated to satisfy basic physiological needs (food, shelter, etc.) before moving on to satisfying higher psychological needs (security, companionship, etc.). These alternative needs are layered in a hierarchial pattern with physiological needs on the bottom, safety needs on the second layer, belonging needs on the third layer, esteem needs on the fourth layer, and self-actualization needs at the top. This hierarchy of needs has been used to help explain the progress of human societies from agrarian to manufacturing to service to information.

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CPSC: The abbreviation for the Consumer Product Safety Commission, which is a regulatory agency formed by the Consumer Product Safety Act (1972). The CPSC is charged by Congress with -- (1) protecting the public against unreasonable risk, (2) developing uniform safety standards for consumer products, (3) helping consumers evaluate the safety of products, and (4) promoting research that will improve product safety. The Act is designed to protect the public from risk of injury from products not covered by other Acts. Products not included are tobacco, automobiles, aircraft, boats, drugs, and food to name a few. It is run by a five-member commission that has the authority to remove unsafe products from the stores. This five members are appointed by the President and may contain no more than three members from any one political party. This is one of the regulatory forces in the marketing environment.

     See also | risk | consumer | Federal Trade Commission | regulatory forces | political forces | environmental scanning | marketing environment | marketing plan |


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CPSC, AmosWEB GLOSS*arama, http://www.AmosWEB.com, AmosWEB LLC, 2000-2018. [Accessed: October 15, 2018].


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SLOPE, LONG-RUN AGGREGATE SUPPLY CURVE

The long-run aggregate supply (LRAS) curve is a vertical line with an infinite slope, reflecting the independent relation between the price level and aggregate real production. A higher price level is associated with the same real production as a lower price level. This is the real production generated when resources are fully employed, that is, full-employment production.

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APLS

BEIGE MUNDORTLE
[What's This?]

Today, you are likely to spend a great deal of time visiting every yard sale in a 30-mile radius seeking to buy either a large flower pot shaped like a Greek urn or a small palm tree that will fit on your coffee table. Be on the lookout for defective microphones.
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Natural gas has no odor. The smell is added artificially so that leaks can be detected.
"Give the American people a good cause, and there's nothing they can't lick. "

-- John Wayne, actor

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