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July 22, 2018 

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SELF-CORRECTION, AGGREGATE MARKET: The automatic process through which the aggregate market adjusts from short-run equilibrium to long-run equilibrium. Self-correction results through shifts of the short-run aggregate supply curve caused by changes in wages and other resource prices. Short-run equilibrium in the aggregate market is characterized by inflexible or rigid resource prices, especially wages. This creates temporary imbalances in resource markets, especially unemployment and overemployment of labor. Self-correction is the process in which these temporary imbalances are eliminated through flexible prices and the aggregate market achieves long-run equilibrium. You might want to compare this process to self correction, market.

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CPSC: The abbreviation for the Consumer Product Safety Commission, which is a regulatory agency formed by the Consumer Product Safety Act (1972). The CPSC is charged by Congress with -- (1) protecting the public against unreasonable risk, (2) developing uniform safety standards for consumer products, (3) helping consumers evaluate the safety of products, and (4) promoting research that will improve product safety. The Act is designed to protect the public from risk of injury from products not covered by other Acts. Products not included are tobacco, automobiles, aircraft, boats, drugs, and food to name a few. It is run by a five-member commission that has the authority to remove unsafe products from the stores. This five members are appointed by the President and may contain no more than three members from any one political party. This is one of the regulatory forces in the marketing environment.

     See also | risk | consumer | Federal Trade Commission | regulatory forces | political forces | environmental scanning | marketing environment | marketing plan |


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UTILITARIANISM

A philosophical view that the value or worth of an action depends on the amount of pleasure it generates or the amount of pain it prevents, or in economic terms, the amount of utility generated. Utilitarianism, although dating back to the early Greek philosophers, is largely attributable to the work of Jeremy Bentham and John Stuart Mill. This philosophy played a major role in the development of modern consumer demand theory and utility analysis.

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Today, you are likely to spend a great deal of time waiting for visits from door-to-door solicitors wanting to buy either decorative picture frames or storage boxes for your income tax returns. Be on the lookout for broken fingernail clippers.
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Cyrus McCormick not only invented the reaper for harvesting grain, he also invented the installment payment for selling his reaper.
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