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KEYNESIAN ECONOMICS: A school of thought developed by John Maynard Keynes built on the proposition that aggregate demand is the primary source of business cycle instability, especially recessions. The basic structure of Keynesian economics was initially presented in Keynes' book The General Theory of Employment, Interest, and Money, published in 1936. For the next forty years, the Keynesian school dominated the economics discipline and reached a pinnacle as a guide for federal government policy in the 1960s. It fell out of favor in the 1970s and 1980s, as monetarism, neoclassical economics, supply-side economics, and rational expectations became more widely accepted, but it still has a strong following in the academic and policy-making arenas.

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AVERAGE REVENUE PRODUCT CURVE: A curve that graphically illustrates the relation between average revenue product and the quantity of the variable input, holding all other inputs fixed. This curve indicates the per unit revenue at each level of the variable input. The average revenue product curve is one of two related curves often used in the analysis of factor markets. The other is marginal revenue product curve. To be quite honest, the average revenue product curve is not nearly as important as the marginal revenue product curve. Economists are generally more interested in marginals than averages.

     See also | curve | average revenue | total revenue | variable input | fixed input | factor demand | factor markets | average physical product | average product | total product | average revenue | quantity | monopsony |


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PRICE MAKER

A buyer or seller that possess sufficient market control to affect the price of the good. From the selling side of the market, a monopoly is the best example of a price maker. From the buying side of the market, a monopsony is also a price maker. This is one of two alternatives related to control over price. The other is price taker. Price maker is also termed price setter.

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Today, you are likely to spend a great deal of time calling an endless list of 800 numbers trying to buy either a set of serrated steak knives, with durable plastic handles or a pair of blue silicon oven mitts. Be on the lookout for gnomes hiding in cypress trees.
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In his older years, Andrew Carnegie seldom carried money because he was offended by its sight and touch.
"Kites rise highest against the wind, not with it. "

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