Monday  June 24, 2019
 AmosWEB means Economics with a Touch of Whimsy!
 YIELD: The rate of return on a financial asset. In some simple cases, the yield on a financial asset, like commercial paper, corporate bond, or government security, is the asset's interest rate. However, as a more general rule, the yield includes both the interest earned from an asset plus any changes in the asset's price. Suppose, for example, that a \$100,000 bond has a 10 percent interest rate, such that the holder receives \$10,000 interest per year. If the price of the bond increases over the course of the year from \$100,000 to \$105,000, then the bond's yield is greater than 10 percent. It includes the \$10,000 interest plus the \$5,000 bump in the price, giving a yield of 15 percent. Because bonds and similar financial assets often have fixed interest payments, their prices and subsequently yields move up and down as economic conditions change.
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MIDPOINT FORMULA: A simple technique for calculating the coefficient of elasticity that estimates the average elasticity for discrete changes in two variables, A and B. The distinguishing characteristic of this formula is that percentage changes are calculated based on the average of the initial and ending values of each variable, rather than initial values.

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MIDPOINT FORMULA, AmosWEB GLOSS*arama, http://www.AmosWEB.com, AmosWEB LLC, 2000-2019. [Accessed: June 24, 2019].

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AGGREGATE DEMAND AND MARKET DEMAND

The aggregate demand curve, or AD curve, has similarities to, but differences from, the standard market demand curve. Both are negatively sloped. Both relate price and quantity. However, the market demand curve is negatively sloped because of the income and substitution effects and the aggregate demand curve is negatively sloped because of the real-balance, interest-rate, and net-export effects.

 BLUE PLACIDOLA[What's This?] Today, you are likely to spend a great deal of time browsing about a thrift store seeking to buy either a New York Yankees baseball cap or a solid oak entertainment center. Be on the lookout for small children selling products door-to-door.Your Complete Scope
 One of the largest markets for gold in the United States is the manufacturing of class rings.
 "The moment you let avoiding failure become your motivator, you're down the path of inactivity. "-- Roberto Goizueta, Coca-Cola CEO
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