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September 25, 2018 

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FIRM OBJECTIVES: The standard economic assumption underlying the analysis of firms is profit maximization. Firms are assumed to make decisions that will increase profit. Generally speaking, profit maximization is the process of obtaining the highest possible level of economic profit through the production and sales of goods and services. For a more thorough discussion of this topic, see the profit maximization entry. Real world firms might pursue other objectives including: (1) sales maximization, (2) pursuit of personal welfare, and (3) pursuit of social welfare. In some cases, these other objectives help a firm pursue profit maximization. In other cases, they prevent a firm from maximizing profit.

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Lesson Contents
Unit 1: Money Basics
  • What It Is
  • THE Medium
  • Unit 1 Summary
  • Unit 2: More About Money
  • Functions
  • Medium of Exchange
  • Measure of Value
  • Store of Value
  • Standard of Deferred Payment
  • Characteristics
  • Unit 2 Summary
  • Unit 3: Monetary Aggregates
  • M1
  • M2
  • Near Monies
  • M3
  • L
  • Unit 3 Summary
  • Unit 4: Money's History
  • Barter
  • Commodity Money
  • Metal Commodity Money
  • Fiat Money
  • Money
  • Unit 4 Summary
  • Unit 5: Scarcity
  • Efficiency
  • Monetary Policy
  • Unit 5 Summary
  • Course Home
    Money

    In this lesson, we examine my favorite economic topic -- money. In addition to being the root of all evil, money is a critical component of the macroeconomy. The basic rule is that too much money causes inflation and too little money causes unemployment. To lay the foundation for further study of money and the macroeconomy, this lesson presents the money basics, including what money is, what money does, how money is measured, and how money evolved to it's current format.

    • The first unit begins this lesson with a look at what money is (hint: anything that people use for exchanges), and money's role as a medium of exchange.
    • The main topics of the second unit are the four functions of money and the four characteristics of money.
    • The third unit then examines and compares the monetary aggregates, the official measures of money tracked by the U.S. government.
    • The history of money is the prime topic of the fourth unit, with a look at how modern fiat money evolved from self sufficiency, barter, and commodity money.
    • The fifth unit then ponders the connection between money, efficiency, and the scarcity problem, with an eye toward the use of monetary policies.

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    FACTOR SUPPLY DETERMINANTS

    Ceteris paribus influences, other than factor price, that shift the factor supply fall into three general categories: (1) market supply determinants, (2) market demand determinants, and (3) mobility. Comparable to any determinant, those falling into these three categories cause the factor supply curve to shift to a new location. An increase in factor supply is a rightward shift of the factor supply curve and a decrease in factor supply is a leftward shift.

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    Today, you are likely to spend a great deal of time browsing through a long list of dot com websites seeking to buy either a T-shirt commemorating the 2000 Olympics or a genuine fake plastic Tiffany lamp. Be on the lookout for a thesaurus filled with typos.
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    Two and a half gallons of oil are needed to produce one automobile tire.
    "If I'm selecting a group, the first thing I look for is a record of achievement . . . If (candidates achieve) in small things, there's a very good chance they'll perform well in big things. "

    -- Edmund Hillary, explorer

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