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April 25, 2018 

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ORDINAL UTILITY: A method of analyzing utility, or satisfaction derived from the consumption of goods and services, based on a relative ranking of the goods and services consumed. With ordinal utility, goods are only ranked only in terms of more or less preferred, there is no attempt to determine how much more one good is preferred to another. Ordinal utility is the underlying assumption used in the analysis of indifference curves and should be compared with cardinal utility, which (hypothetically) measures utility using a quantitative scale.

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Lesson Contents
Unit 1: Money Basics
  • What It Is
  • THE Medium
  • Unit 1 Summary
  • Unit 2: More About Money
  • Functions
  • Medium of Exchange
  • Measure of Value
  • Store of Value
  • Standard of Deferred Payment
  • Characteristics
  • Unit 2 Summary
  • Unit 3: Monetary Aggregates
  • M1
  • M2
  • Near Monies
  • M3
  • L
  • Unit 3 Summary
  • Unit 4: Money's History
  • Barter
  • Commodity Money
  • Metal Commodity Money
  • Fiat Money
  • Money
  • Unit 4 Summary
  • Unit 5: Scarcity
  • Efficiency
  • Monetary Policy
  • Unit 5 Summary
  • Course Home
    Money

    In this lesson, we examine my favorite economic topic -- money. In addition to being the root of all evil, money is a critical component of the macroeconomy. The basic rule is that too much money causes inflation and too little money causes unemployment. To lay the foundation for further study of money and the macroeconomy, this lesson presents the money basics, including what money is, what money does, how money is measured, and how money evolved to it's current format.

    • The first unit begins this lesson with a look at what money is (hint: anything that people use for exchanges), and money's role as a medium of exchange.
    • The main topics of the second unit are the four functions of money and the four characteristics of money.
    • The third unit then examines and compares the monetary aggregates, the official measures of money tracked by the U.S. government.
    • The history of money is the prime topic of the fourth unit, with a look at how modern fiat money evolved from self sufficiency, barter, and commodity money.
    • The fifth unit then ponders the connection between money, efficiency, and the scarcity problem, with an eye toward the use of monetary policies.

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    PRODUCT LIFE CYCLE

    The different stages that a product traverses over the course of its life from initial availability (birth) to eventual unavailability (death). The key stages are development, introduction, growth, maturity, saturation, and decline. The product life cycle, represented by an S-shaped curve, is an adaptation of the biological life cycle and is common to the study of marketing. It is also important in the analysis of innovation and economic instability. In addition to biological growth, comparable S-shaped life cycles are found in short-run production of a firm, the growth of a person's income, the acquisition of knowledge, and the development of a civilization.

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    APLS

    PINK FADFLY
    [What's This?]

    Today, you are likely to spend a great deal of time at a going out of business sale looking to buy either a T-shirt commemorating the 2000 Olympics or a genuine fake plastic Tiffany lamp. Be on the lookout for mail order catalogs with hidden messages.
    Your Complete Scope

    This isn't me! What am I?

    A lump of pure gold the size of a matchbox can be flattened into a sheet the size of a tennis court!
    "The greatest things ever done on Earth have been done little by little. "

    -- William Jennings Bryan

    AACP
    American Assocation of Commercial Publications
    A PEDestrian's Guide
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